Best Way to Represent The Town

"The Town" T-shirts

From 1962 to 1971, the Golden State Warriors were the San Francisco Warriors, and played most of their home games at the Cow Palace. Then they moved across the bay to Oakland and changed their name to the Golden State Warriors. This meant retirement for the team’s original jerseys, which sported a handsome typeset of “The City” above a circle that included the player’s number and a silhouette of the Golden Gate Bridge. The design was simple and smart, and continues to enjoy popularity today on T-shirts and throwback jerseys. There’s just one problem: The Warriors are in Oakland now, and Oakland does things a bit differently. If San Francisco is “The City,” Oakland is “The Town,” a play on its place as the down-home neighbor across the bay. Naturally, “The Town” shirts make perfect sense whether you’re a Warriors devotee, an Oakland booster, or simply a fan of nice design. Local apparel company Like Minded People replicates the original logo to a tee, replacing “city” with “town” and the bridge with one of Oakland’s iconic port cranes. They shirts come in a variety of colors, including Oakland A’s green-and-yellow.


Newsletter sign-up

eLert sign-up

overcast clouds
56.4 ° F
63 °
51.7 °
89 %
90 %
67 °
67 °
73 °
72 °
67 °
Support the East Bay Express, local news, donate